Eli Mavros is an award-winning creative, with over 23 years experience working with the world’s leading brands for the most demanding and exacting studios, production companies, networks, and agencies. A graduate of NYU’s Tisch School of The Arts, Eli’s first love is film, but his mistress is advertising. A born leader, he is just as comfortable running a set and overseeing a post-production team, as he is sitting in the editor’s chair or pitching a concept to clients. Eli has been on the forefront of generative AI filmmaking and leading the charge in agency-wide learning and adoption. He is an AI enthusiast and practitioner who feels that the technology doesn’t detract from, but enhances creativity…he has recently fallen in love with “vibe coding”.